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Friday, October 5, 2012

Steven jobs vision

Talk by Steven Jobs - IDCA 1983 by MB Tech on SoundCloud

Steven jobs delivered this talk to attract young lot to do computer science than mechanical engineering. Using analogies to compare computer with cars, television, radio, book etc. During the talk discuss the apple products which are heavier on design side as compared to competitor. He gave hint of apple map of today by giving example of electronic game like snaps. Business accounting was first software for computer. But, after 4 years its more about artist tools like lisa. He give examples of the benefits of lisa instead of specification of software. He uses stories and 5 why logic to give examples and explain definitions. King hammeroby is the example of a game theory game back in 1986, its idea is to feed the people, plant the acres, people come from next year, pay the people and sell some land. Interactive way of learning of Macroeconomics. Steven view is to capture underline ways of knowledge what has told in books. Computer network will be going to work like people. They speak different language and  communications get better with time as understanding increases. In a  distribution list experiment distribution list increase more than the no. People sharing it.

Steven job vision was to make a book with a computer. Offices will be the first buyer of productivity software. He believes that products made by apple should be exceptional and far a head of competitors. Ultimately, Steven wants to create an artistic tool for novice. Retina display was his vision that came from vision for lisa software. Privacy issues and big data issues were discussed as they are being discussed today. He want to give distributed cloud based tools to people so that information can be filtered as in google reader, Google intimation when new keyword is added to www.

Business plan for five year action is essential for cities to grow. Infrastructure is required to grow first then we can generate jobs. One computer in every school was the first change Steven brought. For every 40$ apple has paid 10$ in state of California where it also paid taxes.

He compares record store with computer dealer. Computer dealer don't know which software to install. He suggest a radio station like service for soft wares which is required to solve this problem and its where apple app store come in.

Casio music playing watch and alarm watch can't be understood by person living in 1940. People hate programming so IDE programming was invented and other programs like lisa that help do underline programming. Put program on market for $2000, $50 will go to distributor, $25 other costs. $1900 will be profit. Lets say 10% buy software of 100% apple users. That will result in hi profits. Stocks are given to employees to build the business and programmers are shown profits to attract them.

18 hours work day and idiosyncratic people are the cogs and wheels of apple which are running lean business. Hire people which are more competent than the task they have to perform as in 6 month they have to work more productively. People are independent to do whatever they want to do without worrying about others. Marketing manager, engineering manager are two departments with minimal layers of manager.

Start with nothing you have nothing to lose. So you can aim for moon. Put everything on one product and with no backup. Computer scientist come for other companies if you say them take every risk which was not allowed in other companies. Come up at 11 and go home at 2 at night. Play ping pong, eat out at lunch, and work hard.

Voice recognition and language recognition are two different things and to cancel out noise is difficult. May be siri is up on that path.

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