The following clips accompany the end-of-chapter video cases in your text. Click on the video's title to play the clip in QuickTime.
Chapter 1 Burke
Chapter 2 Accenture
Chapter 3 NFL
Chapter 4 Mayo Clinic
Chapter 5 eGo
Chapter 6 Nike
Chapter 7 Starbucks
Chapter 8 Aflac
Chapter 9 Procter & Gamble
Chapter 10 Nivea
Chapter 11 Dunkin' Donuts
Chapter 12 Motorola
Chapter 13 Subaru
Chapter 14 Intel
Chapter 19 Marriott
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